Pass or Fail? The Ultimate Test for a Landing Page.

*** Today, the first step in anyone’s buying quest is without a question visiting the Internet, and the first thing that they are looking for is information. The Internet offers a

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Redesign and Conquer: Recognizing the Warning Signs of a Website in Decline

Keeping up is hard to do. Online, things change in a flash, and within what seems like a span of months your website has not only lost its new-car smell

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***As Google continues to work on improvements to its search algorithm, the world, it seems, is rather slow to react to its latest update called Hummingbird that was announced on

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A Purposeful Life: Pinpointing the Reason for Your Website’s Existence

Every website needs a purpose, a justification for its existence even in the face of already stiff competition for attention. If you’d like to sell clogs online, then your website

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Foundation for Success: The Science of SEO-Strong Website Design and Development

By the standards of today’s high-octane competition for web traffic, a time- and soul-consuming endeavour, the online environment of only years ago seems relatively tame. Now that everyone and their

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Web Video for an Impactful Online Presence

Given the sheer vastness of the online universe and the volume of content it houses, users are understandably overstimulated, having more information at their fingertips than ever before. The growing

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The Elements of Good Website Design for Construction Companies and Heavy Duty Professionals

Businesses working within the trades and industries such as construction and manufacturing understand that reputation counts for everything. Traditionally word of mouth was the direct pipeline to new business, more

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Strategies for Successful Brand Marketing Online

Creating a brand, as any marketing expert knows, is just the beginning. True success in this sphere comes from an unwavering commitment to the management and marketing of that brand, across

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The Dynamic Duo of Web Design and Online Marketing

If you’ve ever explored the upper echelons of Google results pages, you’ll know that certain queries generate the kind of unflattering websites better suited to page ten, or even ten

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Good Website Design: An Ode to Straightforward Navigation

Conformity in web design, or any creative field for that matter, is nothing to aspire to (even less so with every new site that comes online). That being said, many

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Choosing a Website Design and Development Company: A Guide

Despite the slew of high-profile budgetary indiscretions at the provincial level, Ontario’s businesses are optimistic about their prospects for 2013, according to a recent poll commissioned by BMO Bank of

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Responsive design, born out of the explosion in screen sizes and mobile devices, has also helped popularize the full-screen background image in website design, immersing the user in an experience

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Expert Website Design and Development Breaks Down Barriers to Business

Not so long ago, a business card or pamphlet served as the portal to a company. Key details like contact info were confined to something that could fit into a

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As if drawing visitors to your website wasn’t difficult enough, you also have to spur them into action, to encourage them to go beyond a passive experience. The evolution from

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The Continuing Reign of Content in Website Design

Style without substance still has the power to create a strong first impression, but when all that glitters turns out not be gold, who will stick around? Better yet, who

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In the process of designing a website, it’s easy for details like graphics and functionality to steal the show. After all, these are typically what attract eyeballs, prompt conversions and

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