Website Design and Development
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A New Website for Canada's Top Recruitment Agency

For IQ PARTNERS, a recruitment agency in downtown Toronto, the human touch has been the key to success for years. But the company's old website was out of touch with the needs of modern users. It was time for a refresh, including a full website redesign and a number of back-end improvements to help the business run more smoothly.

Bullhorn CRM Integration

To achieve the right approach with the job board, we first had to understand how candidates look for jobs. The result is a clean, user-friendly interface with intuitive controls such as dynamic filtration, sorting and keyword search. We designed the application process to be just as easy.

Lead Capturing

IQ PARTNERS gave us a clear mandate to help increase client leads. As part of that mandate we designed and implemented several lead-capture points including web forms for segment-specific inquiries, talent requests, whitepaper downloads and newsletter subscriptions. We also integrated the forms with Bullhorn staffing CRM.

Job Postings

The old IQ PARTNERS website awkwardly integrated a jobs section, confusing and underwhelming jobseekers. Leveraging our experience with Bullhorn Staffing CRM, we delivered a seamless integration that also features major improvements to the design and user experience.

Segmented UX by Audience

IQ PARTNERS serves clients in a broad range of markets, so it was important to address the unique challenges and provide the right solutions in each case. By tailoring content, whitepapers, testimonials and more to every segment, we could help IQ PARTNERS speak the language of the client and make a more human connection.

The outcome

The new IQ PARTNERS website balances the needs of clients, candidates and IQ PARTNERS itself.

Even while catering to different audiences and markets, the site is designed to feel unified and promote easy access to the right content based on user needs.

  • Reduced administrative burden through bi-directional Bullhorn integration
  • Content-rich profiles for recruiters to strengthen the company's personalized feel
  • Enhanced lead-generation with multiple integrations
  • Content-rich profiles for recruiters to strengthen the company's personalized feel
  • Extensive image optimization