Matrix is a marketing company that strategizes, manufactures and distributes custom POP (Point-of-Purchase)
marketing solutions for retail stores and environments. Matrix are experts at what they do; and consistently
deliver creative, out-of-the-box solutions that accomplishes the retail goals of their clients.
Matrix came to ITW to bring a strong online element to their marketing. We created a dynamic presentation
for them that truly showcases the breadth and diversity of their custom solutions.
With attractive product detail pages, users can really understand the customized aspect of Matrix's work;
there's no such thing as a carbon-copy solution. Each execution is completely tailored and manufactured
for the project at hand - so our detail pages show this with full scale pop ups and scrollers.
The website is written with sophiscated scripts from HTML5 and Java. What you see on the website is completely
mobile-friendly and scalable for multiple resolutions - making this an extremely modern and monumental
website. And for the cherry on top, the website is wrapped up with succint copywriting, strong SEO keywording
and meta tags, and a Content Management System (CMS).
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